Who we are - Our History

 

Make Beauty was born from the union of two restless minds who are passionate about the world of beauty: a visionary businessman, always ahead of the curve in technology and innovation, and a chemist who is fascinated by hair and cosmetics. Together, they transformed ideas, knowledge and a shared passion into something greater: the mission of bringing beauty to the world.

 

More than creating products, Wagner and Juliana wanted to impact lives. That's how the name Make Beauty came about – "making beauty", reaching the world and bringing self-esteem to every corner, to every person, seeing smiles on everyone's faces as a reflection of this purpose.

 

Always focused on innovation, Make Beauty constantly invests in quality and technology. That's how we developed the first Enzymotherapy on the market, a revolutionary advance in hair straightening. Our unique formula, the result of years of research, brought Grace to the world, a milestone in hair transformation.

 

But the story of Make Beauty began much earlier. The founder, Wagner, already had a consolidated trajectory in the sector, signing national brands and accumulating a portfolio of successes. The group's expertise and strategic vision have allowed Make Beauty to expand to 139 countries, winning over hairdressers and consumers around the world.

 

Today, we continue with the same passion that led us to begin: creating innovative products, raising self-esteem and transforming lives through beauty.

 

 

WELCOME TO WORLD MAKE BEAUTY COMPANY